Introducing Research Methodology: A Beginner's Guide to Doing a Research Project (Hardcover)

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In the Second Edition of this textbook designed for new researchers, Uwe Flick takes readers through the process of producing a research project. The book gives readers the fundamental data collection and analysis skills that they need for their first project, as well as a good understanding of the research process as a whole. It covers both quantitative and qualitative methods, and contains plenty of real-life examples from the author′s own research.

The book will help readers to answer questions such as:

  • why do social research in the first place?
  • how do I develop a researchable question?
  • what is a literature review and how do I conduct one?
  • how could I collect and analyze data?
  • what if I want to do my research online?


Product Details
ISBN: 9781446294239
ISBN-10: 1446294234
Publisher: Sage Publications Ltd
Publication Date: May 1st, 2015
Pages: 320
Language: English